:root {
  --bg: #0C0C0E;
  --surface: #141418;
  --surface-2: #1C1C22;
  --fg: #F0F0EC;
  --fg-muted: #8A8A94;
  --fg-dim: #52525E;
  --accent: #F59E0B;
  --accent-dim: rgba(245, 158, 11, 0.12);
  --border: #27272C;
  --border-bright: #3A3A42;
  --card-bg: #141418;
  --font-display: 'Playfair Display', Georgia, serif;
  --font-body: 'DM Sans', -apple-system, sans-serif;
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

html { scroll-behavior: smooth; font-size: 16px; }

body {
  background: var(--bg);
  color: var(--fg);
  font-family: var(--font-body);
  font-weight: 400;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}

/* ── NAV ── */
.nav {
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 100;
  background: rgba(12, 12, 14, 0.85);
  backdrop-filter: blur(16px);
  -webkit-backdrop-filter: blur(16px);
  border-bottom: 1px solid var(--border);
}
.nav-inner {
  max-width: 1180px;
  margin: 0 auto;
  padding: 0 2rem;
  height: 60px;
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.nav-logo {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 1.2rem;
  letter-spacing: -0.02em;
  color: var(--fg);
}
.nav-tagline {
  font-size: 0.78rem;
  font-weight: 500;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--fg-muted);
}

/* ── HERO ── */
.hero {
  padding: 9rem 2rem 7rem;
  max-width: 1180px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 4rem;
  align-items: center;
}
.hero-content { max-width: 560px; }
.hero-eyebrow {
  font-size: 0.78rem;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 1.5rem;
}
.hero-headline {
  font-family: var(--font-display);
  font-size: clamp(2.6rem, 5.5vw, 4.5rem);
  font-weight: 900;
  line-height: 1.0;
  letter-spacing: -0.03em;
  color: var(--fg);
  margin-bottom: 1.5rem;
}
.hero-headline em {
  font-style: italic;
  color: var(--accent);
}
.hero-sub p {
  font-size: 1rem;
  font-weight: 300;
  color: var(--fg-muted);
  margin-bottom: 1rem;
  line-height: 1.75;
}
.hero-actions {
  display: flex;
  gap: 1rem;
  align-items: center;
  margin-top: 2.5rem;
  flex-wrap: wrap;
}
.btn-primary {
  display: inline-flex;
  align-items: center;
  gap: 0.5rem;
  background: var(--accent);
  color: #0C0C0E;
  font-weight: 700;
  font-size: 0.95rem;
  padding: 0.85rem 1.75rem;
  border: none;
  border-radius: 3px;
  cursor: pointer;
  text-decoration: none;
  transition: background 0.15s, transform 0.1s;
}
.btn-primary:hover { background: #E09006; transform: translateY(-1px); }
.btn-ghost {
  display: inline-flex;
  align-items: center;
  gap: 0.4rem;
  color: var(--fg-muted);
  font-weight: 500;
  font-size: 0.9rem;
  text-decoration: none;
  border: 1px solid var(--border);
  padding: 0.85rem 1.5rem;
  border-radius: 3px;
  transition: border-color 0.15s, color 0.15s;
}
.btn-ghost:hover { border-color: var(--fg-muted); color: var(--fg); }
.hero-image-wrap {
  position: relative;
  border-radius: 6px;
  overflow: hidden;
  border: 1px solid var(--border);
}
.hero-image-wrap img {
  width: 100%;
  display: block;
  aspect-ratio: 4/3;
  object-fit: cover;
}
.hero-badge {
  position: absolute;
  bottom: 1.25rem;
  left: 1.25rem;
  background: rgba(12,12,14,0.85);
  backdrop-filter: blur(8px);
  border: 1px solid var(--border-bright);
  border-radius: 3px;
  padding: 0.6rem 1rem;
  font-size: 0.8rem;
  color: var(--fg-muted);
  font-weight: 500;
}
.hero-badge span { color: var(--accent); font-weight: 700; }

/* ── PRODUCT TIERS ── */
.products-section {
  background: var(--bg);
  padding: 6rem 2rem;
}

/* Lead Magnet */
.lead-magnet-wrap {
  max-width: 1180px;
  margin: 0 auto;
}
.lead-magnet {
  background: var(--surface);
  border: 1px solid var(--border);
  border-radius: 6px;
  padding: 3rem 3.5rem;
  display: grid;
  grid-template-columns: 1fr auto;
  gap: 3rem;
  align-items: center;
}
.lm-content {}
.lm-eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 0.5rem;
  background: var(--accent-dim);
  color: var(--accent);
  font-size: 0.75rem;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  padding: 0.35rem 0.8rem;
  border-radius: 2px;
  margin-bottom: 1rem;
}
.lm-title {
  font-family: var(--font-display);
  font-size: clamp(1.5rem, 2.5vw, 2rem);
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 0.75rem;
  line-height: 1.2;
}
.lm-body {
  font-size: 0.95rem;
  font-weight: 300;
  color: var(--fg-muted);
  line-height: 1.7;
  margin-bottom: 1.25rem;
}
.lm-price {
  display: flex;
  align-items: center;
  gap: 0.75rem;
}
.lm-original {
  font-size: 1rem;
  color: var(--fg-dim);
  text-decoration: line-through;
  font-weight: 400;
}
.lm-free {
  font-size: 1.5rem;
  font-weight: 800;
  color: var(--accent);
  font-family: var(--font-display);
}
.lm-form {
  display: flex;
  flex-direction: column;
  gap: 0.75rem;
  min-width: 340px;
}
.lm-form input {
  background: var(--surface-2);
  border: 1px solid var(--border-bright);
  border-radius: 3px;
  padding: 0.85rem 1.25rem;
  color: var(--fg);
  font-size: 0.95rem;
  font-family: var(--font-body);
  outline: none;
  transition: border-color 0.15s;
}
.lm-form input::placeholder { color: var(--fg-dim); }
.lm-form input:focus { border-color: var(--accent); }
.lm-form button {
  background: var(--accent);
  color: #0C0C0E;
  font-weight: 700;
  font-size: 0.95rem;
  padding: 0.9rem 1.5rem;
  border: none;
  border-radius: 3px;
  cursor: pointer;
  transition: background 0.15s;
}
.lm-form button:hover { background: #E09006; }
.lm-form-note {
  font-size: 0.78rem;
  color: var(--fg-dim);
  text-align: center;
}

/* Section header */
.tier-header {
  max-width: 1180px;
  margin: 0 auto 3rem;
  display: flex;
  align-items: flex-end;
  justify-content: space-between;
  gap: 2rem;
}
.tier-label {
  font-size: 0.75rem;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 0.75rem;
}
.tier-title {
  font-family: var(--font-display);
  font-size: clamp(1.8rem, 3vw, 2.4rem);
  font-weight: 700;
  letter-spacing: -0.025em;
  color: var(--fg);
  line-height: 1.15;
}
.tier-subtitle {
  font-size: 0.9rem;
  color: var(--fg-muted);
  font-weight: 300;
  max-width: 420px;
  line-height: 1.6;
}

/* Card grids */
.card-grid {
  display: grid;
  gap: 1.25rem;
  max-width: 1180px;
  margin: 0 auto;
}
.card-grid-2 { grid-template-columns: repeat(2, 1fr); }
.card-grid-3 { grid-template-columns: repeat(3, 1fr); }
.card-grid-4 { grid-template-columns: repeat(4, 1fr); }
.card-grid-2-plus { grid-template-columns: repeat(2, 1fr); }

.product-card {
  background: var(--surface);
  border: 1px solid var(--border);
  border-radius: 4px;
  padding: 1.75rem;
  display: flex;
  flex-direction: column;
  gap: 0.75rem;
  transition: border-color 0.2s, transform 0.15s;
  text-decoration: none;
}
.product-card:hover {
  border-color: var(--border-bright);
  transform: translateY(-2px);
}
.card-tag {
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--accent);
}
.card-name {
  font-family: var(--font-display);
  font-size: 1.15rem;
  font-weight: 700;
  color: var(--fg);
  letter-spacing: -0.02em;
  line-height: 1.25;
}
.card-desc {
  font-size: 0.88rem;
  font-weight: 300;
  color: var(--fg-muted);
  line-height: 1.65;
  flex: 1;
}
.card-footer {
  display: flex;
  align-items: center;
  justify-content: space-between;
  margin-top: auto;
  padding-top: 1rem;
  border-top: 1px solid var(--border);
}
.card-price {
  font-size: 1.1rem;
  font-weight: 700;
  color: var(--fg);
  font-family: var(--font-display);
}
.card-arrow {
  width: 28px;
  height: 28px;
  border: 1px solid var(--border-bright);
  border-radius: 50%;
  display: flex;
  align-items: center;
  justify-content: center;
  color: var(--fg-muted);
  transition: background 0.15s, border-color 0.15s, color 0.15s;
  flex-shrink: 0;
}
.product-card:hover .card-arrow {
  background: var(--accent);
  border-color: var(--accent);
  color: #0C0C0E;
}

/* Premium/retainer cards */
.retainer-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1.5rem;
  max-width: 1180px;
  margin: 0 auto;
}
.retainer-card {
  background: var(--surface);
  border: 1px solid var(--border);
  border-radius: 6px;
  padding: 2.5rem;
  display: flex;
  flex-direction: column;
  gap: 1rem;
  transition: border-color 0.2s;
}
.retainer-card--featured {
  border-color: var(--accent);
  position: relative;
}
.retainer-badge {
  display: inline-flex;
  align-items: center;
  gap: 0.4rem;
  background: var(--accent-dim);
  color: var(--accent);
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  padding: 0.35rem 0.75rem;
  border-radius: 2px;
  align-self: flex-start;
}
.retainer-name {
  font-family: var(--font-display);
  font-size: 1.6rem;
  font-weight: 700;
  color: var(--fg);
  letter-spacing: -0.025em;
}
.retainer-tagline {
  font-size: 0.9rem;
  color: var(--fg-muted);
  font-weight: 300;
  line-height: 1.6;
}
.retainer-price {
  font-family: var(--font-display);
  font-size: 2rem;
  font-weight: 700;
  color: var(--fg);
  letter-spacing: -0.02em;
}
.retainer-price .per {
  font-size: 0.85rem;
  font-weight: 400;
  color: var(--fg-muted);
  font-family: var(--font-body);
}
.retainer-features {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 0.5rem;
  margin-top: 0.5rem;
}
.retainer-features li {
  font-size: 0.88rem;
  color: var(--fg-muted);
  padding-left: 1.25rem;
  position: relative;
}
.retainer-features li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 0.55em;
  width: 5px;
  height: 5px;
  border-radius: 50%;
  background: var(--accent);
}

/* ── FOOTER ── */
.footer {
  background: var(--surface);
  border-top: 1px solid var(--border);
  padding: 3rem 2rem;
}
.footer-inner {
  max-width: 1180px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 1rem;
  text-align: center;
}
.footer-logo {
  font-family: var(--font-display);
  font-size: 1.3rem;
  font-weight: 700;
  color: var(--fg);
  letter-spacing: -0.02em;
}
.footer-tagline {
  font-size: 0.85rem;
  font-weight: 300;
  color: var(--fg-dim);
  max-width: 400px;
  line-height: 1.6;
}
.footer-links {
  display: flex;
  align-items: center;
  gap: 0.5rem;
  font-size: 0.82rem;
}
.footer-links a {
  color: var(--fg-dim);
  text-decoration: none;
  transition: color 0.15s;
}
.footer-links a:hover { color: var(--fg-muted); }
.footer-sep { color: var(--fg-dim); }
.footer-copy {
  font-size: 0.75rem;
  color: var(--fg-dim);
  margin-top: 0.5rem;
}

/* ── FUNNEL / HOW IT WORKS ── */
.funnel-section {
  padding: 6rem 2rem;
  background: var(--bg);
}
.funnel-header {
  max-width: 1180px;
  margin: 0 auto 4rem;
}
.funnel-steps {
  max-width: 1180px;
  margin: 0 auto;
  display: flex;
  align-items: stretch;
  gap: 0;
}
.funnel-step {
  flex: 1;
  background: var(--surface);
  border: 1px solid var(--border);
  border-radius: 6px;
  padding: 2rem;
  display: flex;
  flex-direction: column;
  gap: 0.75rem;
  position: relative;
  transition: border-color 0.2s, transform 0.15s;
}
.funnel-step:hover {
  border-color: var(--border-bright);
  transform: translateY(-3px);
}
.funnel-step--accent {
  border-color: var(--accent);
  background: var(--accent-dim);
}
.funnel-step--accent:hover {
  border-color: var(--accent);
}
.step-number {
  font-family: var(--font-display);
  font-size: 2rem;
  font-weight: 900;
  color: var(--fg-dim);
  line-height: 1;
  margin-bottom: 0.25rem;
}
.funnel-step--accent .step-number { color: var(--accent); }
.step-icon {
  color: var(--fg-muted);
  margin-bottom: 0.25rem;
}
.funnel-step--accent .step-icon { color: var(--accent); }
.step-tag {
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--accent);
}
.step-name {
  font-family: var(--font-display);
  font-size: 1.05rem;
  font-weight: 700;
  color: var(--fg);
  letter-spacing: -0.02em;
  line-height: 1.25;
}
.step-desc {
  font-size: 0.85rem;
  font-weight: 300;
  color: var(--fg-muted);
  line-height: 1.65;
  flex: 1;
}
.step-price {
  font-family: var(--font-display);
  font-size: 1.25rem;
  font-weight: 700;
  color: var(--fg);
  margin-top: auto;
  padding-top: 0.75rem;
  border-top: 1px solid var(--border);
}
.step-per {
  font-size: 0.8rem;
  font-weight: 400;
  color: var(--fg-muted);
  font-family: var(--font-body);
}
.funnel-connector {
  display: flex;
  align-items: center;
  padding: 0 1rem;
  flex-shrink: 0;
}

/* ── TESTIMONIALS ── */
.testimonials-section {
  padding: 6rem 2rem;
  background: var(--surface);
  border-top: 1px solid var(--border);
  border-bottom: 1px solid var(--border);
}
.testimonials-inner { max-width: 1180px; margin: 0 auto; }
.testimonials-header {
  text-align: center;
  margin-bottom: 3rem;
}
.testimonials-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.5rem;
}
.testimonial-card {
  background: var(--card-bg);
  border: 1px solid var(--border);
  border-radius: 6px;
  padding: 2rem;
  display: flex;
  flex-direction: column;
  gap: 1rem;
  position: relative;
}
.testimonial-placeholder-badge {
  position: absolute;
  top: 0.75rem;
  right: 0.75rem;
  background: rgba(245,158,11,0.15);
  color: var(--accent);
  font-size: 0.65rem;
  font-weight: 600;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  padding: 0.25rem 0.6rem;
  border-radius: 2px;
  border: 1px solid rgba(245,158,11,0.3);
}
.testimonial-stars {
  display: flex;
  gap: 0.2rem;
}
.testimonial-quote {
  font-size: 0.95rem;
  font-weight: 300;
  color: var(--fg-muted);
  line-height: 1.7;
  font-style: italic;
  flex: 1;
}
.testimonial-quote::before { content: '\u201C'; }
.testimonial-quote::after { content: '\u201D'; }
.testimonial-author {
  display: flex;
  align-items: center;
  gap: 0.85rem;
  padding-top: 1rem;
  border-top: 1px solid var(--border);
  margin-top: auto;
}
.testimonial-avatar-placeholder {
  width: 40px;
  height: 40px;
  border-radius: 50%;
  background: var(--surface-2);
  border: 1px solid var(--border-bright);
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 0.78rem;
  font-weight: 700;
  color: var(--fg-muted);
  flex-shrink: 0;
}
.testimonial-name {
  font-size: 0.9rem;
  font-weight: 600;
  color: var(--fg);
}
.testimonial-role {
  font-size: 0.78rem;
  font-weight: 300;
  color: var(--fg-dim);
  margin-top: 0.15rem;
}

/* ── BOTTOM CTA ── */
.cta-section {
  padding: 8rem 2rem;
  background: var(--bg);
  text-align: center;
}
.cta-inner { max-width: 680px; margin: 0 auto; }
.cta-badge {
  display: inline-flex;
  align-items: center;
  gap: 0.5rem;
  background: var(--accent-dim);
  color: var(--accent);
  font-size: 0.75rem;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  padding: 0.35rem 0.9rem;
  border-radius: 2px;
  margin-bottom: 1.5rem;
}
.cta-headline {
  font-family: var(--font-display);
  font-size: clamp(2rem, 4vw, 3.2rem);
  font-weight: 900;
  letter-spacing: -0.03em;
  line-height: 1.05;
  color: var(--fg);
  margin-bottom: 1.25rem;
}
.cta-body {
  font-size: 1rem;
  font-weight: 300;
  color: var(--fg-muted);
  line-height: 1.75;
  margin-bottom: 2.5rem;
}
.cta-actions {
  display: flex;
  gap: 1rem;
  justify-content: center;
  flex-wrap: wrap;
  margin-bottom: 1.25rem;
}
.btn-primary--large {
  font-size: 1.05rem;
  padding: 1rem 2rem;
}
.btn-ghost--large {
  font-size: 1rem;
  padding: 1rem 1.75rem;
}
.cta-fine-print {
  font-size: 0.78rem;
  color: var(--fg-dim);
}

/* ── FOOTER (enhanced) ── */
.footer { background: var(--surface); border-top: 1px solid var(--border); padding: 4rem 2rem 2rem; }
.footer-inner {
  max-width: 1180px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  gap: 2.5rem;
}
.footer-brand { display: flex; flex-direction: column; gap: 0.5rem; }
.footer-tagline {
  font-size: 0.85rem; font-weight: 300; color: var(--fg-dim);
  max-width: 380px; line-height: 1.6;
}
.footer-nav {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 2rem;
}
.footer-col { display: flex; flex-direction: column; gap: 0.5rem; }
.footer-col-label {
  font-size: 0.72rem; font-weight: 600; letter-spacing: 0.1em;
  text-transform: uppercase; color: var(--fg-muted);
  margin-bottom: 0.25rem;
}
.footer-col a {
  font-size: 0.88rem; font-weight: 400; color: var(--fg-dim);
  text-decoration: none; transition: color 0.15s;
}
.footer-col a:hover { color: var(--fg-muted); }
.footer-bottom {
  border-top: 1px solid var(--border);
  padding-top: 1.5rem;
  display: flex;
  align-items: center;
  justify-content: space-between;
}

/* ── RESPONSIVE ── */
@media (max-width: 1024px) {
  .card-grid-4 { grid-template-columns: repeat(2, 1fr); }
  .hero { grid-template-columns: 1fr; gap: 2.5rem; }
  .hero-image-wrap { display: none; }
  .lead-magnet { grid-template-columns: 1fr; gap: 2rem; }
  .lm-form { min-width: unset; }
  .funnel-steps { flex-direction: column; gap: 1rem; }
  .funnel-connector { display: none; }
  .testimonials-grid { grid-template-columns: repeat(2, 1fr); }
  .footer-nav { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 768px) {
  .card-grid-2, .card-grid-3, .card-grid-4, .card-grid-2-plus { grid-template-columns: 1fr; }
  .retainer-grid { grid-template-columns: 1fr; }
  .tier-header { flex-direction: column; align-items: flex-start; }
  .nav-tagline { display: none; }
  .hero { padding-top: 7rem; }
  .lead-magnet { padding: 2rem; }
  .testimonials-grid { grid-template-columns: 1fr; }
  .funnel-step { flex-direction: row; flex-wrap: wrap; }
  .funnel-step--accent { flex-direction: column; }
  .cta-actions { flex-direction: column; align-items: center; }
  .btn-primary--large, .btn-ghost--large { width: 100%; justify-content: center; }
  .footer-nav { grid-template-columns: 1fr; }
}
@media (max-width: 480px) {
  .hero-headline { font-size: 2.4rem; }
  .hero-actions { flex-direction: column; }
  .btn-primary, .btn-ghost { width: 100%; justify-content: center; }
}